Licensing IP rights can have significant benefits for both the licensor and licensee. It can allow access to established technologies, products or brands; reduce R&D, manufacturing or distribution costs; provide access to markets without substantial market knowledge or capital investment; expand business and market position; grow the value of brands, products or services; and generate new revenue streams through royalties, licence fees or profits on the supply of products or services.
Having the right ownership and licensing structures in place is critical to ensure IP owners can effectively exploit and derive maximum value from their IP assets, without compromising their IP rights.
For licensees, care must be taken to ensure that the licensor holds all the rights needed to grant the licence and that the licence actually gives the licensee all the rights needed to utilise the IP for its intended purposes.
With an experienced team of IP lawyers complimented by patent and trade mark attorneys with specialised expertise across different technology areas and industries, we are uniquely placed to provide comprehensive and strategic advice on IP ownership and licensing arrangements; to review and advise on commercial agreements with IP licensing aspects; and to negotiate and draft suitable licence agreements and terms to cater specifically to your needs.